Growing old is a fact of life – even for marketers. So why is it that a large number of people in older generations still feel under-represented in ads and other marketing activities? That is what Simon Kemp, CEO of Kepios and chief analyst of Datareportal, hopes...
Non-fungible tokens, or NFTs, have been described as a virtual wild west of sorts – it is brimming with radical potential and is a space for the highest artistic expression. It is also lawless and fraught with dishonest scammers looking to fleece unsuspecting users....
NFTs have recently taken the digital world by storm and have emerged as a significant and growing subsegment of the digital assets market in 2021. It is going mainstream in 2022 as more are minted and put out in the marketplace. An increasing number of brands are...
